(MX Executive Webcast Series) Medtech Marketing Today: Diverse Audiences, Varied Tools

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Medtech Marketing Today: Diverse Audiences, Varied Tools

Marketing within the medical device industry requires a complex understanding of a diverse mix of customers. Medical device marketers today must not only catch the attention of their targeted audiences but also convey valuable information and convincing data to support the use of a product. In this FREE Webcast, “Medtech Marketing Today: Diverse Audiences, Varied Tools,” hosted by MX magazine and sponsored by the Healthcare Communication & Marketing Association, a panel of industry experts looks at how companies are harnessing novel marketing approaches to drive company growth.

Web event:	Medtech Marketing Today: Diverse Audiences, Varied Tools
Date:	Wednesday, May 28
Time:	2:00 p.m. EDT 1:00 p.m. CDT 11:00 a.m. PDT
Duration:	50 minutes
Who should attend:	Senior management involved in marketing, sales, and customer-facing functions.

TO REGISTER
CLICK HERE

“Medtech Marketing Today: Diverse Audiences, Varied Tools” will feature live presentations by three industry experts with extensive experience in the field of medical device marketing. Panelists for the Webcast include:

	The Device Marketer’s Toolbox Gail McDaniel Digital Marketing Specialist Cook Medical (Bloomington, IN)
	Marketing to Healthcare Practitioners Catherine Wolfe Director of Marketing Services Toshiba America Medical Systems (Tustin, CA)
	Marketing in a Consumer-Driven Environment Pamela Rasmussen Vice President, Consumer Marketing Communications Qiagen (Germantown, MD)

The Webcast will conclude with a
live panel discussion moderated by
Lori Luechtefeld
Managing Editor of MX magazine.

TO REGISTER FOR THIS EVENT CLICK HERE