May/June
2007
MX Magazine
Selected Contents
EDITOR'S PAGE
Summer Reading
EDITORIAL ADVISORY BOARD
Editorial Advisory Board
COVER STORY
Growing with a Difference
Interview by Steve Halasey
When it comes to building a medical device company from the ground up, there's no substitute for an executive team with sector-specific experience. But that's not the only factor that's making spine company NuVasive (San Diego) a study in medtech start-up success. In this issue's cover story, NuVasive chairman and CEO Alexis V. Lukianov discusses how his company is growing into a strong competitor in medtech's heated spine sector.
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INDUSTRY ASSOCIATIONS
New Boundaries for Medtech Marketing?
John F. Kamp
Drug advertising may be the current target of proposed legislation, but medical device marketers should keep a wary eye on both Congress and FDA.
FINANCE
Roundtable: Accounting for Medical Technology
Moderated by Steve Halasey
Industry experts explore sector-specific and industrywide concerns facing medical device manufacturers in 2007 and beyond.
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BUSINESS PLANNING & TECHNOLOGY DEVELOPMENT
Benchmarking Medical Product Design
Lori Luechtefeld
Evolving market demands, outsourcing strategies, and development tools are changing the face of medical device design.
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GOVERNMENT & LEGAL AFFAIRS
The New Litigation
Brooks Magratten
Medical device product liability cases are increasingly being decided in the conference roomnot the courtroom.
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Medtech Compliance Goes Global
Paul Silver, Rosemary E. Weghorst, Scott R. Willoughby, John Bentivoglio, and Nancy Singer
U.S. medtech companies are facing ever growing challenges as they expand their compliance oversight to operations in other countries.
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Trends in Medtech Product Liability Litigation
Victoria Davis Lockard
The plaintiffs' bar has become increasingly creative in developing and prosecuting medtech product liability actions.
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INFORMATION TECHNOLOGIES
2007 IT Showcase
Tim Gee
New-generation medical devices are playing vital roles in the rising importance of healthcare information technologies.
BUSINESS NEWS
CONTRIBUTORS
BUSINESS DRIVERS
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MILESTONES
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