November/December 2004
MX Magazine
Selected Contents
EDITOR'S PAGE
COVER STORY
A Focus on the Target
Interview by Steve Halasey
Sidebars:
Developing Clinical Support | Making Money Work
Expanded Version of this article
BUSINESS PLANNING & TECHNOLOGY DEVELOPMENT
Business incubators can make a big difference in the success of early-stage medtech companies.
Sidebar: Medtech Business Incubators
Site Selection: Start-Up Support
Steve Halasey
Expanded Version of this article
MARKET ANALYSIS
Defining the Home-Use Market
John Collins and Marlene Devine
The market for devices designed for nonprofessional caregivers is growing, whether medtech companies are ready or not.
Sidebar: Meeting the Challenge at Home
Expanded Version of this article
GOVERNMENTAL & LEGAL AFFAIRS
Sorting Out Inventors and Patent Rights
Gregory J. Carlin
A profit-maximizing strategy for establishing patent ownership cuts out unnecessary royalty payments.
IT IN HEALTHCARE
Outsourcing for Medical Electronics
Mark Zetter
Building tomorrow's IT-based medical products won't be easy, but manufacturers will have a lot of help.
Sidebar: Medtech EMS Providers
Expanded Version of this article
IT in the Hands of Field Sales Reps
David Kerr
A sales force equipped with mobile tools for interconnection to corporate resources can preserve a manufacturer's competitive advantage.
Sidebars: Mobile Sales Force Automation: How It Works | How Mobile SFA Technology Benefits the Institutional Healthcare Provider | How Mobile SFA Technology Benefits the Medical Device Sales Rep
BUSINESS NEWS
- Abbott Acquires Spine Next
- Gingrich Urges Creation of Health IT Infrastructure
- DePuy Gets First-Mover Advantage in Artificial Disk Market
- Alaris Dodges Injunction in Dispute with ICU Medical
- Uncertain Performance
