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January/February 2003
MX Magazine
Selected Contents


EDITOR'S PAGE

Swimming into 2003


COVER STORY

Remolding a Leader
Interview by Steve Halasey

Leadership counts—and not just on the bottom line. Company leadership can influence the direction of a marketplace and its investors, making available resources that would otherwise have gone into other sectors or industries. And personal leadership can encourage companies to take on challenges well beyond those of an already competitive marketplace.

Sidebars: Building on a Patent | Leadership—by the Numbers


Expanded version of this article.
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MARKET ANALYSIS


The Medtech Outlook for 2003
Economic recovery and continued growth seem the likely outcomes for most medtech companies—but perhaps not for everyone. 

Sidebar: Participants

Expanded version of this article.
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FINANCE

When Earnings Can Wait 
Mark Speers, Nathan Harrington, Brian Chan

Early-stage medtech companies may maximize shareholder value in the long run by forgoing profits in the short run.  

Sidebar: The Terminology of Statistical Analysis



BUSINESS PLANNING & TECHNOLOGY DEVELOPMENT

A Risk Management Approach to HIPAA Remediation
Patrick Q
uirk

With a series of orderly steps, medical technology organizations can accomplish the tasks needed to bring them into HIPAA compliance on time.




INFORMATION TECHNOLOGIES

Getting the Most out of Customer Data
Amy Valley and Joseph McGee

An enterprisewide analytics software package can bring competitive advantage and enhance customer loyalty.


GOVERNMENTAL & LEGAL AFFAIRS

Keeping Secrets
Joel D. Covelman

Recent court rulings about employee confidentiality make noncompetition agreements more important than ever.

Sidebars: For and Against | The Case of Business Secrecy v. Job Mobility





INDUSTRY ASSOCIATIONS

Promoting True Healthcare Reform in Japan
Marjory E. Searing

AdvaMed offers medical technology as a palatable solution to Japan’s healthcare crisis.


TOPSPIN

Fight or Join Forces?
Brad Sorenson and Dan Goldberger

By seeking common ground, medical device company executives can avoid patent infringement litigation and advance shared strategic objectives.