May/June 2001
MX Magazine
Selected Contents
MARKET ANALYSIS
M&A Fever Transforms the Medical Imaging Sector
Greg Freiherr
Recent mergers-and-acquisitions activity affects how the radiology sector does business.
Young at Heart
Tracy A. Schaaf
The field of interventional cardiology is growing at a rapid pace thanks to promising new technologies.
COVER STORY
Medtronic's Grand Opera
Interview by Greg Freiherr
Medtronic's current COO and soon-to-be CEO Art Collins and its soon-to-be-retired CEO Bill George discuss the strategy behind the changeover and the successes behind the growth of their $60 billion company.
FINANCE
Tales from the VC Trenches
Daniel C. Wood
Wondering what it takes to get a VC's attention? In this article, a VC gives tips on how early-stage medtech companies can score funding and explains why VCs often reject deals.
Small Companies, Big Financial Talent
Stacey L. Bell
The role of the CFO can be crucial to the success of small companies. Here's what medical technology start-ups should look for when recruiting a CFO.
Going Up?
Flora Nguyen
Medtech entrepreneurs in need of funding will often find that angels are the answers to their prayers. This guide to angel investors offers medtech entrepreneurs information on where to find them and how to get them to invest.
BUSINESS PLANNING & TECHNOLOGY DEVELOPMENT
Announcing the 2001 Medical Design Excellence Award Winners Board
Steve Halasey, Flora Nguyen, and Stacey L. Bell
The Medical Design Excellence Awards competition recognizes innovation in medical product design and development. This year's winners share the business strategies that brought them to success.
Benchmarking Medical Design
Amy Allen
Working with a good design team can result in faster times to market, better manufacturability, and added product value for medical technology companies.
Leadership for Successful New Product Introduction
Richard S. Schifreen
For medical technology companies, successful execution of a new product concept depends foremost on effective leadership in every stage of the project.
GOVERNMENTAL & LEGAL AFFAIRS
An Industry Agenda for the New Washington
Stephen J. Northrup
Experts are confident that the medical technology industry will be able to achieve its public-policy objectives in the new term. But to do so, it will need the support of some key congressional players.
INFORMATION TECHNOLOGIES
IT Solutions for Medtech Manufacturers, Part 2: A Systems Approach
Cliff Henke
The second installment in a three-part series, this article identifies and discusses a variety of IT systems suited to the needs of industry.
ADVERTISING, DISTRIBUTION, & SALES
Countdown to Product Launch
John M. Knox
Medical technology marketing professionals should bear in mind that a successful product launch requires three things: planning, planning, and more planning.



