MX Business Strategies for Medical Technology Executives

Friday, May 16, 2008

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MX tackles the issues that are most critical to today's medical technology business executives. Published bi-monthly, the publication reaches 15,000 senior medical technology executives and financial analysts that track the medtech industry.

Current News Positive Studies Boost Stent Manufacturers as Market Competition Heats Up Following nearly two years of negative reports and speculation regarding the safety of drug-eluting stents, manufacturers of the devices had to be pleased with the almost universally positive clinical findings presented at the recently held joint meeting of the American College of Cardiology and the Society for Cardiovascular Angiography and Interventions in Chicago. Massachusetts Bill Would Ban All Gifts to Physicians In March, the Massachusetts State Senate unveiled a far-reaching healthcare reform bill that would, among other provisions, impose a ban on all gifts to healthcare providers and their immediate family members. Remote Monitoring Market Poised for Growth In early April, Representative Anna Eshoo (D–CA) introduced the Medicare Remote Monitoring Access Act of 2008 in the House, which would provide reimbursement coverage for remote patient management services for certain chronic health conditions. IP Watch: Appeals Court Upholds Victory for Stryker, Karl Storz On April 10, the U.S. Court of Appeals for the Federal Circuit handed a definitive victory to Stryker Corp. (Kalamazoo, MI) and Karl Storz Endoscopy-America Inc. (Culver City, CA) in a patent infringement case that lasted nearly six years.	Upcoming Events May 8 Electronic Medical Device Reporting: Leveraging the New eMDR Webinar May 8–9 Neurotech Industry Investing and Partnering Conference Boston May 12–13 Developing and Sustaining a High-Performance Team Pasadena, CA May 19–21 Toward the Electronic Patient Record Fort Lauderdale, FL May 21 Sourcing and Manufacturing Medical Devices in Asia Webcast May 26–27 International Medical Device Compliance Congress Paris
Online Exclusive Click on the links below to access bonus content from MX, including unabridged versions of MX articles designed exclusively for this online edition. The Eyes Have It Interview by Steve Halasey Advanced Medical Optics chairman and CEO James V. Mazzo on creating a vision for the future. An Uncertain Path Bradley Merrill Thompson and Leah R. Kendall A new survey indicates industry's desire for more detailed guidance for developing and commercializing combination products. The State of Medtech M&A Richard S. Cohen Prolific mergers and acquisitions activity in 2007 yields to a more uncertain climate in 2008. Creating Cultures of Responsible Conduct T. Dean Maines Today's medtech executives are challenged to create, implement, and sustain ethical corporate frameworks. Greening Medtech Christopher Kadamus and Wayne Bates Incorporating sustainability into medical technology design can benefit manufacturers as well as the environment. Roundtable: Sales Force Management Moderated by Steve Halasey From vendor credentialing to new ethical guidelines, medtech sales reps are working in a rapidly changing environment. Business Drivers Milestones

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