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Originally Published EMDM October 2005

Industry News

Design Bureaus Give Hearing Aids Extreme Makeover
An inspirational design for hearing aids by Kinneir Dufort is one of several prototypes on display at the HearWear exhibition in London.

You may need it, but do you really want it? When it comes to hearing aids, the traditional answer has been, no. Of the more than 9 million people in the UK that are hard of hearing, only 2 million use a hearing aid. An exhibition at the V&A Museum South Kensington called HearWear offers a solution: design bureaus throughout Great Britain were invited to create a hearing aid that people would actually want to wear. Kinneir Dufort (KD; Bristol, UK) took up the challenge and is showing its design, in the company of 14 other firms, at the event that runs through 5 March 2006.

The Enhance system is described by KD as a low-cost, off-the-shelf product for hearing improvement. An integrated hearing test function precludes the need for a doctor’s appointment. The product consists of a docking station and two hearing devices designed to look like jewelry. The models on display at the exhibition were made at KD’s facility using on-site laser equipment.

The designs are conceptual and not currently available for purchase. But KD hopes that in some not-too-distant future these and similar hearing aids will be sold on the high street . . . and that consumers will want to buy them.

For more information about the exhibition, go to www.vam.ac.uk. To learn more about Kinneir Dufort, contact the company at 5 Host St., Bristol BS1 5BU, UK; phone: +44 117 9014000; fax: +44 117 9014001; Internet: www.kinneirdufort.co.

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